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Social Media For Small Business Owners

My younger brother Lucas, also a Tallahassee native, is attending a social media seminar today hosted by Social850, a partnership which aims to help businesses utilize social media. 

An engineer by trade, Lucas has taken the entrepreneurial plunge and started his own business, turning re-purposed wood into beautiful and functional art.  Paying for advertising is tough for any small business owner, so I encouraged him to learn how to leverage social media to get his message out.

As a communications professional, it’s critical that I keep up with all the new resources that social media has to offer.  I offer strategic, cost-effective communications services, including media relations, branding, and PR. Part of doing the job right often requires partnerships with other professionals, and just like graphic designers or website developers, social media experts are increasingly becoming part of a good communications team.  It’s good to know where to turn.

PS—I’ll post a link to Lucas’s new website when it’s live.  Recycling beautiful wood from our own backyards—wood that otherwise would have ended up in a landfill—and making it useable again?  Sounds like some of our clients.  I’m in!

by evansickle · Blog